Digital Marketing

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June 3, 2026 4 min read By Skill Align Team

Digital Marketing ROI in 2025: How to Measure, Track, and Maximise Returns

Learn how to accurately measure digital marketing ROI across SEO, paid ads, email, and social — with attribution models, benchmark ROAS, and a practical optimisation framework.

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UGC content creator filming a product review video with a smartphone and ring light

June 3, 2026 3 min read By Skill Align Team

UGC Video Marketing: The Complete Guide for eCommerce Brands in 2025

Learn how to source, brief, and deploy UGC video ads that cut CPAs by 40–60%. Skill Align's complete UGC marketing guide for eCommerce brands in 2025.

ugc marketing user generated content ugc video ugc creators tiktok ads meta ads ugc

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