Shopify Migration Services
Replatforming is one of the riskiest projects an online store can run. Done carelessly, it loses order history, breaks customer logins and wipes out years of organic rankings in a week. Our Shopify migration services move your store from WooCommerce, BigCommerce, Wix and other platforms with a written data map, a complete 301 redirect plan and a cutover schedule agreed before anything is switched.
Done properly, the move can lift performance rather than dent it. After one client's WooCommerce to Shopify migration, organic traffic rose 34% in the first month.
Shopify brands we've worked with
Before quoting, a free pre-migration audit inventories your current store, and we agree in writing what will move, how it will move, and what is better rebuilt than copied.
Titles, descriptions, images, options, variants, SKUs, barcodes, prices, compare-at prices, weights and inventory. Custom attributes become metafields instead of being crammed into descriptions.
Names, emails, addresses, tags and marketing consent status, so your list and segments survive. Consent is carried over exactly as recorded, never assumed.
Past orders imported as historical records and linked to customers, so lifetime value and support lookups still work. Shopify's admin CSV import does not handle orders, so we use the API or a dedicated migration tool.
Reviews exported from the old platform and imported into your Shopify review app, matched to the right products so star ratings appear from day one.
Articles, tags, images and static pages moved into Shopify blogs and pages, with internal links rewritten to point at the new URLs.
These need their own plan. Active subscriptions depend on whether payment tokens can move between processors, and gift card balances are recreated deliberately, not bulk-copied.
Shopify uses fixed URL patterns: products sit under /products/, collections under /collections/, pages under /pages/ and articles under /blogs/. WooCommerce's default /product/ and /product-category/ paths, Wix's /product-page/ URLs and most other structures all change, so without redirects Google finds hundreds of 404 errors and the rankings attached to old URLs fade away.
Passwords cannot be migrated. Platforms store them as one-way hashes, and Shopify cannot import hashes created by another system. That is true for every agency and every migration tool, so it is better to plan for it than be surprised.
With Shopify's newer customer accounts, shoppers sign in with a one-time code sent to their email, so there is no password to recreate; returning customers simply use the same address. With classic accounts, we plan an activation campaign: an email in your brand voice explaining the move, with a personal account invite, so customers reactivate instead of creating duplicate accounts.
The biggest launch-day risk is data drift: orders, sign-ups and stock changes on the old store after the main import. We plan the cutover around it.
A migration is not finished at go-live. We submit the new Shopify sitemap, watch the Page indexing report in Google Search Console for spikes in not-found and redirect errors, inspect priority product and collection URLs, and crawl for any old URL that slipped through the map. Missing redirects are added as they surface.
We also compare organic clicks, key rankings and conversion rate against your pre-migration baseline. Some fluctuation while Google re-crawls is normal; a sustained drop is not, and it gets investigated. Many brands then move into Shopify SEO services or Shopify speed optimization to build on the cleaner platform.
Years of plugins, custom fields and product add-ons. We map custom fields to metafields and replace each plugin with a native Shopify feature or a vetted app.
BigCommerce modifier options do not map one-to-one to Shopify variants, so we restructure them into options, variants or line item properties.
Wix exports are narrower, so product data is rebuilt from CSV plus manual checks, and content pages and blog posts are recreated before redirects go live.
Many brands pair the move with a custom Shopify theme, so the new store launches faster and better-looking, not just on a new platform.
Our Process
Got Questions?
It depends on catalog size, order history and how much custom functionality needs rebuilding. Simpler migrations on a ready-made theme can launch in 7-14 days, while a migration with a full custom design typically takes 3-4 weeks. Large catalogs, complex integrations or active subscriptions extend that. The itemized proposal includes a dated plan with the freeze window and launch day.
Not if the migration is planned around SEO. Rankings drop when old URLs return 404 errors, when content and metadata are lost, or when the new site is slower. We map every old URL to its new equivalent with 301 redirects, carry over titles and descriptions, and monitor Search Console after launch. Keeping your existing domain, where possible, also makes the change easier for Google to process.
No platform can transfer customer passwords, because they are stored as one-way hashes. Customer records, addresses and order history do move. With Shopify's newer customer accounts, people sign in with a one-time email code, so passwords are not needed at all. With classic accounts, we send branded activation invites so returning customers can set a new password quickly.
Yes. Historical orders are imported through the API or a migration tool and linked to customer records, configured so customers do not receive confirmation emails for old orders. Reviews are exported from your current platform and imported into your Shopify review app, matched by product, so ratings and review counts are visible from launch day.
No. Your current store keeps trading while we build and test on Shopify. The only coordinated moment is the cutover, when we run a short catalog freeze, import the final changes and switch the domain, ideally during your quietest hours. For customers, the site simply looks different the next time they visit.
Each migration is scoped individually, because effort depends on data volume, source platform, design and integrations. Full custom Shopify stores start from $960, and migrations are priced on the same itemized basis, with separate lines for data, redirects, design and integrations. Start with a free store audit and a 30-minute call, and you will have a proposal within 24 hours.
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Get a free migration audit covering your data, URLs and integrations, plus an itemized plan within 24 hours.
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